Marketing target markets

The composition, topology and functionality of materials prepared by CRP can be preselected to provide products with a wide spectmm of desirable properties and many corporations have prepared a number of materials by CRP for internal evaluation in their target markets. Target markets for these tailored... 

The objective of any exploration venture is to find new volumes of hydrocarbons at a low cost and in a short period of time. Exploration budgets are in direct competition with acquisition opportunities. If a company spends more money finding oil than it would have had to spend buying the equivalent amount in the market place there is little Incentive to continue exploration. Conversely, a company which manages to find new reserves at low cost has a significant competitive edge since it can afford more exploration, find and develop reservoirs more profitably, and can target and develop smaller prospects. 

Production levels will be influenced by external factors such as agreed production targets, market demand, the level of market demand for a particular product, agreements with contractors, and legislation. These factors are managed by planning of production rates and management of the production operation. 

Market forces determine the demand for a product, and the demand will be used to forecast the sales of hydrocarbons. This will be one of the factors considered by some governments when setting the production targets for the oil company. For example, much of the gas produced in the South China Sea is liquefied and exported by tanker to Japan for industrial and domestic use the contract agreed with the Japanese purchaser will drive the production levels set by the National Oil Company. 

With the New Approach the number of directives needed to achieve the internal market target significantly decreased. In addition the European Council and the European Parliament were no longer required to deal with detailed technical requirements. Instead they were called upon only to define essential requirements needed to protect the public interest. The main elements of the New Approach can be summarised as follows ... 

ITiis chapter does not introduce new chemical reactions. On the contrary, mainly elementary reactions are employed. The attempt is made here to provide an introduction into the planning of syntheses of simple "target molecules" based upon the synthon approach ofE.J. Corey (1967A, 1971) and the knowledge of the market of "fine chemicals". 

High Tena.city Sta.ple Fibers. When stronger staple fibers became marketable, the tire yam processes were adapted to suit the high productivity staple fiber processes. Improved staple fibers use a variant of the mixed modifier approach to reach 0.26 N /tex (3 gf/den). The full 0.4 N /tex (4.5 gf/den) potential of the chemistry is uimecessary for the target end uses and difficult to achieve on the regular staple production systems. 

Dairy products (see Milk and milkproducts) have been staple items of the diet for many centuries, and have long been the target for imitation. The development of nutritional guidelines emphasizing the need to reduce total dietary fat, dietary cholesterol [57-88-5] C2yH4 0, and saturated fatty acids (see Fats and fatty oils Fat substitutes), has increased the interest in imitation dairy foods. However, with the exception of butter and cream the market penetration of dairy substitutes has been limited. 

Chemically related database searches can be used to estabhsh concepts and patentable ideas. For instance, searches have identified researchers using particular monomers in a potentially patentable latex formulation found precedents for a polymeric emulsifier summarized pubHcations of people being considered as consultants, expert witnesses, employees or speakers to an industrial group and provided market description information for a new pigment manufacturing firm to identify target markets. 

Poly(3-hydroxybutyrate—3-hydroxyvalerate) [80181 -31 -3] resin, produced from a bacterium during a sugar fermentation process, has been reported to be biodegradable, and its target markets include "flushables" such as feminine hygiene products and disposable diapers (99). 

Corporate environmentalism is an evolving concept for environmental protection. In this case, business takes a pro-active stance independent of regulatory authorities. This can be in recognition of social responsibilities, but is more successful when compelled by competition in the market place. Thus, a hrm can conscientiously target environmentally aware consumers (through marketing environmentally friendly products or processes) or can be better placed for hnancial support from ethical investment funding bodies. 

What safety and radio frequency interference and electromagnetic interference (RFI/EMI) regulations must the system meet to be able to be sold into the target market This would affect not only the electrical design but also the physical design. 

There are also differing standards between the markets in each of these countries. For instance, the telecom market has vastly different safety requirements than the patient-contact medical market. So, it is important to determine the target market early in the product design process. These market differences will also be included in the lEC standards harmonizing efforts. 

There are very few synchronous buck controllers on the market that are not targeted to the -i-5 to 1.8 V microprocessor local regulator application (i.e., Vm of -1-12 V and Ki of -i-5 V). Also ICs that bring out enough functions to pins so that one may tailor its performance to the application. I threw out two entire product offerings from two major California companies (not to throw stones) and found only one part that fits my needs, the UC3580-3 from Unitrode/TI. 

Hard-coated poly(methyl methacrylimide) sun-roofs have already been specified for American sports cars, whilst the polymer might be expected to make some inroads into the polycarbonate market, with one specific target being auto headlamp diffusers. 

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