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Customer surveys

It is also useful to assure that internal (company specific) practices are adhered to in method development by making these considerations part of the MDRD. Based on the voice of the customer surveys, several technical and practical method attributes have been identified within our organization. [Pg.168]

Measurement of customer satisfaction (internal and external customers) as well as financial factors should also be considered. This may be based on customer surveys. Such surveys should include, and not limited to laboratory services, customer complaints, reject and reanalysis costs, measures of the time to complete an analysis or delay time to release a batch etc. [Pg.121]

Customer surveys, surveys ofcompe ng products, routine inspections, customer complaints etc. [Pg.121]

Noncustomer, new customer, and declining/former customer surveys. Surveys of these groups may be useful for identifying unmet needs, expectations and image (e.g., noncustomer surveys), reasons for patronage (i.e., new customers), and information about a firm s deficiencies (i.e., declining and former customers). [Pg.353]

A customer survey using a questionnaire can also help you to monitor customer satisfaction and your communication performance and may at the same time suggest new ideas. [Pg.264]

For each customer segment, identify performance (objective and measurable) and perception (subjective) expectations. You can gather this information using customer surveys, focus groups, or interviews. The specific approach will depend, in part, on the level of innovation in your solution—it would be difficult for people to complete a survey, for instance, on a completely new offering they have never seen, although a survey would be in order if you re simply adding new features to a well-known product. [Pg.182]

Customer surveys conducted in December 2003 showed that about a third of our customers were aware of the report. They noted that they weigh economic, social, and environmental performance when determining whether to do business with a company. One large, international customer requested several additional copies of the report for forwarding to all of its division presidents as must reading. ... [Pg.298]

Other tools QFD is typically a jumping-off point for a new product or other major change. Often QFD wiU establish the need for planned experimentation or customer surveys. Mechanics Create a matrix enter quality characteristics on one side. Enter process choices on the other side weight the effects. Identify interrelationships. Note where tests and new information are needed. [Pg.1820]

Customer service What is the probability that this relationship will substantially improve the customer service level as measured by the customer, for example, improved on-time delivery, better taking of movement, paperless order processing, accurate order deliveries, improved cycle times, improved fill rates, customer survey results, and process improvements ... [Pg.2137]

Customer Satisfaction which comprehends customer surveys to determine their satisfaction with all company activities. It should cover customers perception of the timeliness, availability and condition of the distribution service they receive, and finally, the overall customer satisfaction process. [Pg.48]

These measurement tools, along with the demographic measures— age group respondent role/occupation country where Uve pharmacy access days and time annual turnover gender and pharmacy postcode, locality, and population center size served—are used to analyze the respondent business surveys and its customer surveys. [Pg.101]

This chapter describes how Acme can start with a QFD-compatible customer survey to set its direction. The results of the survey are then transferred to the house of quality shown in Figure 6.3, an example of which is provided in this chapter as Figure 11.1. [Pg.148]

Measuring customer service Complaint analysis Customer audits Customer scorecards updated monthly Regular customer interviews Customer scorecards with KPIs Customer surveys KPI — % of customers rated high on satisfaction... [Pg.272]

This approach uses scientifically designed customer surveys to determine their needs for products and services. The survey results are tabulated at the corporate level and forecasts are prepared. This method is referred to as the "grassroots" approach since it directly involves end users. This approach is frequently employed for estimating demands for brand new product lines or services. [Pg.31]

NBC (Bollapragada et al., 2008) National Broadcasting Company used a qualitative approach to predict advertising demand for pricing and revenue projections. It used a combination of Delphi method and "grassroots" approach that used customer surveys by sales personnel. [Pg.62]

The main purpose of the third stage of the case study is to investigate the potential user experience and generate a more consumer-focused design. Therefore, a customer survey was conducted to evaluate the 6 design concepts, namely Mushy , Passion , Desire , Sharkie , FreshMint and Mary Biscuit , and explore potential user experience. Four (4) participants were invited to go through a pilot study and 33 participants (Mean age = 23.375 years, age range 19-26 years 17 female and 16 male) were invited to accomplish the survey. They were recommended to complete... [Pg.720]

Certain categories of customers surveyed in the previous section (depending on the case, they may represent certain segments of a country as well as the country as a whole) are characterized by having ... [Pg.40]

None) Geographic distribution in percentages according to continent Information generated by customer survey... [Pg.63]

This chapter describes how Acme might use a customer survey to clarify its direction. The decision to use QFD would rest on the realization that supply chains were shifting. The trend from direct purchases by aircraft manufacturer customers to distribution is evidence. This increases industry complexity and brings the need for restructuring to cater to different segments. The survey can help sort out possible directions for that restructuring. [Pg.69]

Customer surveys indicate that most customers favor high energy density and compact size over longevity, regardless of applications in some cases. These characteristics are valid for a 6 V SLAB. [Pg.280]

The 20 components were based on what the designers of the survey were asking about. We should realize, however, that the employee answering the questions does not necessarily have the same viewpoint about what is being asked. To illustrate, let us provide an example from some customer-survey work we did a number of years ago. The company s survey asked (1) How would you rate our company overall (2) Are you satisfied with our products (3) Are you satisfied with our service (4) Are our employees helpful (5) Are our employees friendly (6) Are our prices fair The intention of the survey is to evaluate different components of the customer relationship. When we analyze the data, however, we frequently find that if you know how a customer answered the first question, you can predict very accurately how he or she answered the rest. Whereas you thought that you were asking about a number... [Pg.148]

One of the larger customer-survey mistakes in history was IBM s survey that told them not enough people would want computers in their homes to make it a profitable business. They did, and it was. [Pg.180]

Usually, customer surveys are done using a discrete set of discount values. The dots in the graph are the actual data collected from customer surveys. In order to study the behavior of the customers over a continuous scale of discount values, we fit a quadratic function on the data (Equation 8.2). [Pg.241]

Once the problems of introducing just-in-time production systems had been solved at the Xerox plant making photocopiers at Venray in Holland, attention shifted towards the finished product inventory. Historically, stocks of finished products had been managed by trying to turn the tap of sales on or off as stocks developed. This was characterised by the familiar feast or famine situations. The objective of the next move for Xerox became clear making only what you need when you need it, then shipping direct to the customer. But the key question had to be answered just-in-time for what The answer is - the end-customer. And customer surveys showed that three types of delivery were needed ... [Pg.13]

The following quality control loop is set up to use the information about the customer satisfaction (Figure 5). Input for the process are the 5 M man, machine, material, method and management. The processes are the controlled system. The output of the processes are services, e.g. research results. The service quality can be determined by questionnaires or interviews. The instrument customer survey can help to detect where the institutes and chairs failed to meet the customer requirements and to satisfy their customers. The institutes and chairs must define areas for improvement as well as suitable measures for improvements. The aim is to prevent deviation and customer dissatisfaction in the future. [Pg.199]

JHA provides the blueprint for designing and customizing surveys and inspections to be used within the safety system. It enhances the ability of an organization to anticipate and understand how job elements (steps and task(s)) combine and interact with each other. [Pg.481]


See other pages where Customer surveys is mentioned: [Pg.514]    [Pg.66]    [Pg.21]    [Pg.21]    [Pg.262]    [Pg.42]    [Pg.30]    [Pg.149]    [Pg.165]    [Pg.31]    [Pg.81]    [Pg.179]    [Pg.717]    [Pg.723]    [Pg.292]    [Pg.190]    [Pg.190]    [Pg.38]    [Pg.179]    [Pg.1992]   
See also in sourсe #XX -- [ Pg.514 ]




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