Distribution farmers’ market

Eugene s movement towards social awareness is most evident at the Saturday Market (PO Box 427, B 541-686-8885). Activists set up booths, distribute pamphlets and peddle their causes to passers-by. The community spirit is furthered by musical performances, theater troupes and craft booths. Farmers sell their produce across the street from the central market on 8th Avenue and Oak Street. The event is held on Tuesday from 10am to 4pm and Saturday from 9am to 5pm, April to November. For more market listings in this area, see Farmers Markets at the end of this guide. 

The development of such an action plan can itself be viewed as a catalytic process where networks between actors within the organic subsector are formed. These actors are not only policy makers within administrations, parliaments and governments, but also include many others consumers, farmers and every one involved in the processing, distribution and marketing chain for organic products. A discussion process that might be initiated by the government but includes all these... 

The University of Missouri held Missouri Chestnut Roast Festival in 2003 and 2004, with the primary objective of increasing domestic demand and consumption of chestnut. During this festival, information and samples of fresh, roasted, and prepared chestnuts were offered. Survey questionnaires were distributed to the participants. It was concluded that as of 2004, the U.S. consumers remained unfamihar with chestnut, they did not know about its health aspects, in what form and where to buy chestnut, or how to prepare it. Participants of these surveys preferred to buy roasted or fresh chestnut from grocery stores or farmers markets. Quahty and nutrition-diet-health were perceived as the most important factors influencing the decision to buy chestnut [65,69,70]. 

Third, populations in industrialized countries, particularly the United States, receive food through a largely centralized food distribution system which simplifies somewhat food staple samphng protocols on a population or national basis. However, there are exceptions such as those who grow and consume their own garden crops or purchase from local farmers markets. Rural residents are more apt to have a higher fraction of local foods than residents of large cities. 

For gourmet food retail stores, it is important to be aware that there will be strong competition from other premium products being sold. The farmer should also be aware of the customer profile and (by simply looking in shopping baskets) get some idea of current preferences. Not many gourmet food shops or health food stores have fresh meat counters, whereas restaurants require regular supplies of fresh meat. Fresh and frozen meat are two different markets and require different distribution channels. 

The culture of cotton pesticide use has encouraged farmers to use pesticides on all crops, and particularly on the widely grown cowpea. Cowpea is largely cultivated by women, and is important for both domestic consumption, and as a source of cash from sales onto the local market. Cotton pesticides are widely used on this crop because of their ready availability. There are few outlets for pesticides in rural areas of Benin, and the input distribution system for cotton pesticides is one of the main sources of supply. Farmers explain that they cannot rely on supplies of the recommended products for cowpeas, and thus use the readily available cotton pesticides ... 

Faced with a general deterioration of market prospects, the coconut industry continued to receive special attention in major producing countries. In Indonesia, support measures tended to emphasize intercropping, rehabilitation measures, and product diversification. In the Philippines, in 2001, coconut producers have been included in the public food distribution scheme with a view to protect farmers from the impact of declining prices for coconut products. A number of accompanying rural development programes aim at providing alternative livelihood opportunities for small coconut farmers (39). 

These farm service center operations represent attempts on the part of manufacturers of basic commodities to move their products by selling system. Where all this will lead remains to be seen. However, the future success of firms in the fertilizer business will depend on how well the marketing executive meets the challenge of finding the most effective combination of basic manufacturing facilities and sophisticated distribution machinery to enable him to pass on to the farmer the benefits of large-scale fertilizer production—and at the same time deliver a reasonable return on the very substantial capital investment required. 

The growing competition in the marketplace has convinced many companies that they must know more about what is going on, at the grass roots level, and that they must make a greater effort to influence the farmer in his choice of products and, therefore, more closely direct the marketing effort through all distribution steps to the farmer. 

Natural diffusion processes are shaped by marketing, product availability, and price (21-22). Given the infrastructure to make the products available and support their initial application and use, farmers adopt new technology in relatively well-understood ways. The supply of an Innovation, in terms of distribution in areas where farm operators can readily obtain it, is a primary consideration in the adoption process. If not available, an Innovation cannot be adopted. New biotechnology products are likely to be distributed where potential customers are concentrated. In more remote or secondary production regions, lack of product availability may slow the diffusion process. 

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