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Communication Utilization Principle

The Utilization Principle The sooner and more often an idea or skill is put to work, the better it is learned and remembered. If we hear something and understand it, our possession of the information tends to be temporary, unless we do something to reinforce it. Once the new thought is applied, it starts to become our own, to become a permanent part of us. To make a communication your own, use it. To help other people understand and remember your ideas, help them put those ideas to work. Application converts ideas into action and gets results. [Pg.197]

Much attention has been garnered by principles of communication that professionals are advised to follow. Well-known examples are seven principles articulated for the Environmental Protection Agency (EPA) accept and involve the public as a legitimate partner (see our Chapter 4) plan carefully and evaluate efforts (Chapter 4) listen to the public s specific concerns (Chapter 4) be honest, frank, and open coordinate and collaborate with other credible sources meet the needs of the media and speak clearly and with compassion (Covello and Allen 1988). Those and related principles have face validity and often practical utility despite their apparent obviousness and abstractness. For example, treating your constituents as though they are ignorant, hysterical, self-interested, or ideologically... [Pg.230]

Monitoring of the intracellular redox activity in eukaryotic cells imposes the requirement that the utilized mediator is capable of readily crossing the plasma membrane into the intracellular environment to communicate with the enzyme(s), the activity of which is to be monitored. This strictly requires the utilization of a lipophilic mediator that can diffuse through the plasma membrane. Using chip based amperometric detection on S. cerevisiae, menadione was shown to possess the desired properties [28]. Figure 3 depicts the functional principle of the chip based detection technique to monitor CRE in eukaryotic cells, which aside from the lipophilic menadione,... [Pg.410]

Principles Documentation is a prime necessity in Quality Assurance. Its purposes are to define the system of control, to reduce the risk of error inherent in purely oral communication, to ensure that personnel are instructed in the details of, and follow, the procedures concerned, and to permit investigation and tracing of defective products. The system of documentation should be such that the history of each batch of product, including the utilization and disposal of starting materials, packaging materials and intermediate, bulk and finished products, may be determined. [Pg.674]

The latter involves choosing decision levels (i.e., reference values, cut-offs, normal limits, etc.) and involves measures of utility Which are beyond the scope of fundamental test performance. I will describe a set of principles or elements important for evaluating test performance and comparing tests to one another (4,5). I will particularly emphasize the power and convenience of ROC curves, an extremely effective tool for assessing and comparing tests (2,3,6-8). While the power and usefulness of ROC curves has been recognized and discussed by members of various biomedical disciplines in recent years, this tool has received little attention from the clinical laboratory community. [Pg.151]

Freshwater sources generally consist of ground and surface water sources. In rare cases, water may be obtained from sea or ocean water by desalination processes that are relatively costly. Most municipal systems utilize surface water whereas most of the industrial consumers of water prefer to pump water from ground sources than to obtain it from municipal systems. Tap water provided by the municipal system to the community is treated to an extent which generally finds a balance between the economy and the practicality of the treatment and the safety of the water delivered. Nevertheless, the basic principle is that the quality of the water should be suitable for consumers to drink and use for domestic purposes without subsequent risk of adverse effects on their health throughout their lifetime. Also, special attention is necessary to protect vulnerable groups, such as pregnant women and children. [Pg.12]


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