Electronics marketing trends

U.S. Demand for Electronic Polymer Products to Expand 6.4% Annually Through 2005, Market Trends, May 2002, www.adhesivesmag.com. 

Education is needed to teach consumers modem marketing trends. Most low-income Egyptians do not differentiate between branded and non-branded packaged items, especially when it comes to food and electronics. The difference between the prices of branded versus non-branded products still not well understood in the Egyptian culture. In emerging markets, customers do not realize the full benefits of products some even do not know how to access different providers offerings. Also store employees suffer from the same lack of knowledge (D Andrea et al. 2010). 

A discernible trend in modem pump design is towards the use of very small pistons (stroke volume around 100 pi). These tiny pistons have to be operated at very high driving speeds, to provide the flow rates required in analytical HPLC. However, when they are used in combination with electronic feedback pulse control mechanisms, as described above, they can provide extremely stable solvent delivery characteristics. Such is the efficacy of this approach that single piston pumps designed in this way are able to easily out-perform older dual piston pumps, and are consequently beginning to account for a major part of the LC pump market. 

The predominant market segment for electronic equipment on a worldwide value basis (1986) is computers, followed by products for government/military markets, then industrial/instrument, communications, and consumer sectors. In the U.S. the trend is similar, although the consumer market is a lower percentage (9). 

Research is conducted in-house, as well as by a multitude of scientific cooperation partners, like universities and research institutes. Industrial partners include innovative companies like printed systems. Creavis participates actively in multiple European and BMBF-frnanced projects. The Nanomatch project (http //www.nanomatch.eu), in which new hybrid devices are developed, and the MaDriX project (http //www.madrix-projekt.de) that focuses on the development of printed RFID-tags, are just two examples. Next to such projects, Creavis is also a member of international research and development networks, like the Organic Electronics Association (OEA) and the Dutch Polymer Institute (DPI). Membership of these networks enables Creavis to keep a close eye on the market, in order to respond as fast as possible to new trends and demands. 

These strategies as applied in the USA market, which can be implemented by a variety of routes, were recently reviewed by Duleep (ref. 10). A strong trend towards the single bed TWC operating under closed loop control of electronic fuel injection was noted. 

A key topic for debate in the near future will be the acceptability of "freeware" software products distributed via the World Wide Web at no cost to the user. The problem with freeware is that it often comes with little or no development documentation and, as such, has an unknown development history. Freeware distributed by what might appear as an altruistic individual may not be what it seems. Before using freeware, a pharmaceutical manufacturer must ensure it does not have any viruses or Trojan horses embedded in it, or that "back doors" exist that hackers could open. Freeware may also be distributed as part of a supplier s marketing ploy. The idea is that users will become familiar with using certain free software packages (e.g., spreadsheets and databases) from a particular supplier and then follow up with purchases from this supplier when other software products are required. This seems set as a new trend in software marketing and includes the provision of electronic services... 

As driven by the growing demand for durable bioplastics, the recent trend in the market for renewable polymers is to now focus on their implementation into important high-added-value sectors such as the electronics and automotive sectors [9]. This will therefore boost both industrial and economic values of renewable polymers in the context of long-lasting applications. However, the main challenge faced by manufacturers of these renewable polymers is to impart them the same performance and processing characteristics as the existing petropolymers at affordable prices. 

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