Development of a new product

The design and development of a new product will often depend upon establishing a link between its chemical composition and its physical properties or performance. Typical examples are the development of alloys and of polymer composites. 

The molecular characterization of a polymeric material is a crucial step in elucidating the relationship between its properties (e.g., mechanical, thermal), its chemical structure, and its morphology. As a matter of fact, the development of a new product stems invariably from a good knowledge of the above relationships. Characterization of polymers is often a difficult task because polymers display a variety of architectures, including linear, cyclic, and branched chains, dendrimers, and star polymers with different numbers of arms. 

Have you ever heard the saying necessity is the mother of invention Almost all new products are developed to meet a need. As yon have seen in this unit, however, new products carry risks as well as benefits. Often, the development of a new product is opposed by groups of people who are concerned with possible risks. 

The conduct of clinical evaluation during the development of a new product. 

One of the most critical times, where accurate competitor intelligence is needed is when a company is considering developing a new product. With a development time of around 10 years, as much information as possible needs to be gathered about competitor activity before a decision to commit to the development of a new product can be made. 

The market researcher is one who researches a particular market to determine if the potential is great enough to warrant development of a new product or perhaps locate markets for a product in the development stages. 

There are some unique features that characterize the desirable properties of QSAR models for regulatory purposes, and may not apply for QSAR models for other applications, such as models to be used by the industry for the development of a new product or drug. 

The agricultural formulation chemist is faced with myriad variables to evaluate in the development of a new product. This is an ideal type of problem environment for the en loyment of a suitable conputer program. The computer program, based on a mathematical model, should be of such character to allow ... 

This means that the main objective for the successful development of a new product from organic electrochemistry will not be the optimum cell, but the best combination of all process steps. 

Complete information about the patents of the competitors is useful before the beginning of a new research program. Liberty of exploitation (freedom to use) has to be evaluated before the commercialization and preferably, before the development of a new product, a process, or a machine. In this case, patent applications, patents and the corresponding patents statutes of competitors must to be studied in detail. 

Industrial food products are more or less complex mixtures, whose properties should be recognized and appreciated by consumers. In the development of a new product, engineers and technical staff must take into consideration its chemical, compositional, structural and textural properties, which are determining factors for the product s marketability. In addition, as in any industry, economic aspects must be considered, to decide if the developed product is to be commercialized or not. 

In the beginning, the development of a new product or process is slow until a certain state of knowledge is reached, after which rapid growth is observed. The process is adopted in many sites, tested and developed further. Finally, the development process or the growth in knowledge proceeds slowly, and a state of saturation or maturity is reached (Fig. 16-2). 

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