Marketing decision support system

Wober, K.W. (2003) Information supply in tourism management by marketing decision support systems. Tourism Management 24,241-255. 

Alexouda G., 2005. A user friendly marketing decision support system for the product line design using evolutionary algorithm. Decision Support System, 38,495-509. 

These are designed to generate, analyse, store, and distribute information to appropriate marketing decision-makers on a regular basis. They have, however, largely been superseded by marketing decision support systems. 

Manufacturing decision support systems, 348 Manufacturing devices, automated, 5(X) Manufacturing enterprises, ERP and major business functions in, 326-327 Manufacturing execution systems (MESs) for control, 1782-1787 data in, 1782-1784 market trends/future directions, 1787 object models, 1783, 1785-1787 enterprise resource planning (ERP) interface with, 338-339... 

An integrated decision support system exist and provide customer and market data between company and its trade partners (e.g., customers and suppliers). The demand signal is based on warehouse withdrawals and inventory levels for manufacturing companies and on POS information for customers. 

Guo, W., Wei, K.C., Li, X. and Wang, F. 2000. A decision support system for automotive product plarming and competitive market analysis. International Transactions in Operational Research, 7, 509-523. 

Similar to partnerships, information systems requirements will spring from many sources. We define the supply chain in terms of both physical movement and information movement. That information might be back-office transaction data or, increasingly, front-office market and sales applications and shop floor decision support. 

Bienstock, D. / Potential Function Methods for Approx. Solving Linear Programming Problems Matsatsinis, N.F. Siskos, Y. / INTELUGENT SUPPORT SYSTEMS FOR MARKETING DECISIONS... 

The key logistics contribution to the marketing mix is in the fourth F, place. This includes decisions about factors such as channel selection, market coverage, distribution systems and dealer support. Logistics also supports product decisions (for example, product range) and promotion activity. 

Each nation that has implemented universal health insurance has created its system in the context of cultural, political, and economic values. The values held by other advanced countries that support universal health care include a sense of national and community responsibility, social solidarity, universality, equity, acceptance of the role of government, and skepticism about markets in addressing social and human needs. Political and economic values shape the administrative and financial dimensions of their health systems. As a result, each system is unique in its balance of central and local decision-making, the power and role of hospitals and physicians, and the extent to which market forces allocate resources. 

---