American Marketing Association

Bauer, R.A. 1960. Consumer behavior as risk taking. In Dynamic Marketing for a Changing World (R.S. Hancock, ed.), pp. 389-398. American Marketing Association, Chicago. 

McCullough M, Bharadwaj S. 1992. The recovery paradox An examinations of consumer satisfaction in relation to disconfirmation, service quality and attribution based theories. In Allen C et al. (eds), Marketing Theory and Applications. Chicago American Marketing Association. 

Booms BH, Bitner MJ. 1981. Marketing strategies and organization stmctures for service firms. In Donnelly JH, George WR (eds), Marketing of Services, p. 47. Chicago American Marketing Association. 

Kucukarslan, S.N. Pathak, D.S. Segal, R. The Relationship of Expectations and Perceived Equity with Consumers Evaluation of Pharmaceutical Information Services. In Presented at American Marketing Association 1996 Winter Educators Conference. Hilton Head, South Carolina, 1996 Feb. 5. 

Antil, J.H. and Bennett, P. (1979) Construction and validation of a scale to measure socially responsible consumption behavior. In Henion, K. and Kinnear, T. (eds) The Conserver Society. American Marketing Association, Chicago, pp. 51-68. 

InteUiQuest (1990), Conjoint Analysis A Guide for Designing and Integrating Conjoint Studies, Marketing Research Technique Series Studies, American Marketing Association, Market Research Division, TX. 

Committee on Definitions, American Marketing Association. (1966).Marketingdefinitions (p. 21). Chicago American Marketing Association. 

Source Reprinted with permission from Journal of Marketing, published by the American Marketing Association, Kotler, P., January 1974, p. 34. 

Specifications, Standards, Quality Control, and Health and Safety Factors. Formerly, there was an Insulation Board Institute representing the insulation board industry, but the decline in the market and number of producers has led to its demise. Currently (ca 1997), the industry is represented by the American Hardboard Association (AHA). Specifications and standards are found in American National Standards Institute (ANSI) standard for CellulosicFiberboard (7). The standard includes descriptions of the various types and classes of ftberboard, as well as requirements for physical and dimensional stabiUty properties. QuaUty control tests are limited to a few basic strength and stabiUty tests, including bending strength, bond strength, and moisture resistance. 

Claims for oral dental riases are regulated by the Food and Dmg Administration whether they are marketed as dmgs or cosmetics. The Council on Dental Therapeutics of the American Dental Association reviews oral riases, and may authori2e use of the Seal of Acceptance for a product. 

The American Zinc Association is a trade organization comprising primary and secondary producers of zinc metal, zinc oxide and zinc dust marketed in the United States. 

The first LCA study of detergent surfactants was sponsored by Procter and Gamble at Franklin Associates Ltd. (FAL) [118]. However, this study does not include alkane- (paraffin) sulfonates since they are absent from the American market. 

Friedman MA et al. The safety of newly approved medicines do recent market removals mean there is a problem Journal of the American Medical Association, 12 May 1999, 218(18) 1728-34. 

Recent data suggest that COX-2 inhibitors, including rofe-coxib, valdecoxib, and celecoxib, may increase the risk for MI and stroke.47 There is also some evidence that the non-selective NSAIDs may increase the risk for cardiovascular events.47,48 Rofecoxib was withdrawn from the market in late 2004 because of safety concerns. The FDA requested the withdrawal of valdecoxib from the market in 2005. The FDA also asked the manufacturers of celecoxib and non-selective NSAIDs (prescription and over-the-counter) to include information about the potential adverse cardiovascular effects of these drugs in their product labeling. The cardiovascular risk with COX-2 inhibitors and NSAIDs may be greatest in patients with a history of, or with risk factors for, cardiovascular disease. The American Heart Association recommends that the use of COX-2 inhibitors be limited to low-dose, short-term therapy in patients for whom there is no appropriate alternative.48 Patients with cardiovascular disease should consult a clinician before using over-the-counter NSAIDs. 

The popularity of botanical products in the United States is reflected in a survey on complementary and alternative medicine that showed that American consumers had spent an estimated 5.1 billion on botanical products in 1997 (1). In the same year, the global market for botanical medicinal products was estimated to be approximately 20 billion (2,3). It has been estimated that currently more than 1500 botanical products are available in the U.S. market alone (4). This popularity has been fueled, in part, by the perception that botanicals are naturally derived products, and hence are safe and devoid of adverse effects. This perception appeared to be justified by a paper summarizing the fatality of pharmaceutical drugs and botanical products in the 1981-1993 period, in which statistics compiled by the National Center for Health Statistics, the American Association of Poison Control Centers, Centers for Disease Control and Prevention, the Journal of the American Medical Association, and the U.S. Consumer Product Safety Commission showed an annual mortality rate of 100,000 deaths... 

Although unfortified cow s milk contains only small amounts of vitamin D, milk lends itself well to vitamin D fortification (NAS 1980A). While fortification is optional, approximately 98% of fluid milk marketed in the United States is fortified with vitamin D to obtain standardized amounts of 400 IU or 10 /ig/quart (FDA 1973). Vitamin D fortification of milk has been largely responsible for the virtual elimination of rickets in the United States (AMA 1955 Gallagher and Riggs 1978 DeLuca 1978). Moreover, vitamin D fortification of fluid whole milk, as well as other milk products such as lowfat and skim milks and nonfat dry milk, is endorsed by the American Academy of Pediatrics, Committee on Nutrition (1967), and the American Medical Association, with the concurrence of the Food and Nutrition Board, National Academy of Sciences, National Research Council and the Expert Panel on Food Safety and Nutrition of the Institute of Food Technologists... 

Holdford DA. 2003. Marketing for Pharmacists. Washington, DC American Pharmaceutical Association. 

McDonough RP, Sobotka JL, Doucette WR. 2003. Marketing pharmaceutical care. In Rovers JP, Currie JD, Hagel HP, et al. (eds), A Practical Guide to Pharmaceutical Care, 2d ed., p. 203. Washington, DC American Pharmaceutical Association. 

Van Ravenswaay, J.P., et al. (2007), Interim Markets for Nuclear Hydrogen in a Global Economy , American Nuclear Association Summer Meeting, Boston, June. 

Soon after marketing of the elixir began, a physician in Oklahoma reported to the American Medical Association (AMA), not the FDA, that he had recently seen six people who had died of kidney damage and who, coincidentally, had all taken Elixir Sulfanilamide. He was curious as to what the contents of the preparation were. After initial attempts to discover the ingredients in the elixir were rebuffed by the... 

The mass-market Confidential Flash asserted in a full-page cover headline, "LSD KILLS SEX DRIVE FOREVER. The Police Gazette reprinted a report from The Journal of the American Medical Association with a new title "LSD and Sex Madness."... 

The single best historical barometer for the dmg market of the Civil War era is the Market Report, issued annually by the American Pharmaceutical Association. Unfortunately, the Committee on the Dmg Market was not formed until the association s tenth annual meeting in Philadelphia in 1862, after widespread dissatisfaction with its predecessor, the Committee on Adulterations. 9 xhe first report on the drag market would not be issued until 1863, with Edward R. Squibb as chair. Thus, we have no good source of information on market factors early in the war. But Squibb s report was predictably thorough and intriguing with regard to the quinine market ... 

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