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Customer targeting

Responsive supply chains, like fashion apparel or popular music, operated in low-uncertainty, stable markets and are highly iimovative. They targeted responsive, flexible, build-to-customer-order strategies, andfollowedthechangingneeds of the customer. These responsive supply chains, where demand and supply commimications channels intertwine, deliver business-determined, information-based, customer-targeted outcomes that may be termed e-supply chains. [Pg.60]

The customer targeted eomponentaddresses the service being offered in terms of its effieieney, relevance, scope, and performance. In short, the customer targeted component delivers the backend activities or the when (content order), and appropriately targets these features to whom ... [Pg.82]

The service concept component integrates both the operations concept component and the customer targeted component. It delivers multidimensional information through the business and its value-adding internal and external partners, and delivers a broader customer experience. In short, the services concept model delivers the what to the service value encounter. [Pg.82]

Amplification effects E-services The web interface Value chain modeling Customer targeting... [Pg.83]

Customer Targeting Customer demands met Communicate culturally Datamine stored infonnation... [Pg.95]

Table 2 houses the three major classes of inputs to the service strategy the underlying IT and operations/communications infrastructure, the customer targeting system, and the service offerings to be delivered. [Pg.97]

Customertargeting recognition, guarantees, customerization, accessibility, feel 2. Customer targeting cost, quality, delivery/ availability by industry... [Pg.99]

Such solutions allow the pharmacy industry business models to reassess and map new customer-targeted pathways towards enhanced competitive positions. Data analysis to date indicates that an industry-wide service value netwoik approach is capable of delivering the necessary connectivity, storage, and retrieval infrastructure requirements to ensure this industry remains highly competitive, and a build solution is currently being mapped, with business intelligence tools already under development. [Pg.103]

Ashdown, S., Loker, S., 2010. Mass-customized target market sizing extending the sizing paradigm for improved apparel lit. Fash. Pract. J. Des. Creat. Process Fash. 2, 147—174. [Pg.219]


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See also in sourсe #XX -- [ Pg.93 ]




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