Consumer attitudes

Roddy, G., Cowan, C.A. Hutchinson, G. (1996) Consumer attitudes and behaviour to organic food in Ireland. Journal of International Consumer Marketing, 9 (2), 41-63. 

In summary, it is clear that a substantial part of the increase in consumption of organic products has been demand led, the consequence of a positive shift in consumer attitudes to organically produced food. But part has also been supply driven, with consumer reaction to more competitive prices and increasing availability the main vehicle for increasing consumption. It is to these two features of organic consumer behaviour that we now turn. 

Midmore P, Naspetti S, Sherwood A-M, Vairo D, Wier M and Zanoli R (2005) Consumer Attitudes to Quality and Safety of Organic and Low Input Foods a review, September. EU Integrated Project 506358, Quality Low Input Food, p 67. 

FIG. 7 Determinants of consumer attitude food risks The case of biotechnology (Wansink and Kim, 2001). 

Benefits are often more important than risks to consumers. Consumers become willing to accept products processed with specific technologies when they become convinced that these products offer significant benefits over other products. These benefits can include decreases in price as well as increases in product quality, such as taste and naturalness purity, such as reduced use of chemicals and wholesomeness, such as better nutrition (Kuznesof and Ritson, 1996). Hamstra (1995) reported that perceived benefits of biotechnology products had greater statistical influences on Dutch consumer attitudes and acceptance than perceived risks. 

Opponent fallacy 4. Changing consumer attitudes will... 

Studies on biotechnology purchase decisions that used the theory of planned behavior (Fishbein and Ajzen, 1975) generally yielded results that support consumers attitude toward biotechnology as an important determinant of purchase decisions. However, one important point to note is that the most important attitude in purchase decisions was the one toward the specific product in question, not the general attitude toward biotechnology. 

Changing consumer attitudes Product benefits can cause a... 

Bredahl, L., Grunert, K.G., and Frewer, L.J. 1998. Consumer attitudes and decision-making with regard to genetically engineered food products A review of the literature and a presentation of models for future research. J. Consum. Policy 21, 251-277. 

Frewer, L.J., Howard, C., Hedderley, D., and Shepherd, R. 1997. Consumer attitudes towards different food-processing technologies used in cheese production The influence of consumer benefit. Food Qual. Prefer. 8, 271-280. 

Two of the best known surveys that monitor consumer attitudes, concerns, and behaviors on various nutrition and food safety issues are the Trends survey developed by the Food Marketing Institute (FMI) and the Prevention Index published by Rodale Press (1996). 

Brewer, M. S. and Prestat, C. J. (2002). Consumer attitudes toward food safety issues. ]. Food Saf. 22, 67-83. 

Governed by worldwide consumer attitude and purchasing habits, wine production tends to separate more and more into two different wine segments. The... 

Adams, J. F., "Consumer Attitudes, Judicial Decision, Government Regulation, and the Insurance Market", The Journal of Risk and Insurance (1975) 501-512. 

Food Marketing Institute, Trends in the United States, Consumer Attitudes and the Supermarket, 1998, Food Marketing Institute, Washington, DC (1998). 

Center for Produce Quality, in Fading Scares—Future Concerns Trends in Consumer Attitudes Toward Food Safety, Produce Marketing Association, Alexandria, VA (1992). 

T.J. Hoban, and P.A. Kendall, in Consumer Attitudes about the Use of Biotechnology in Agriculture and Food Production, North Carolina State University, Raleigh, NC (1992). 

Beharrell, B. and MacFie, J. 1991. Consumer attitudes to organic foods. British Pood Journal 93 ... 

The environmental and occupational impacts from pesticide use may well represent the major types of risks posed by pesticides. In terms of public opinion in the US, however, the pesticide risks most commonly identified are those from consumer exposure to pesticide residues in foods. In a national consumer attitude survey performed annually in which respondents were asked to indicate the perceived magnitude of risk from pesticide residues in food, 72 to 82% of... 

High cost of recapping - Consumer attitudes about safety and... 

Hefle, S.L., Furlong, T.J., Niemann, L., Lemon-Mule, H., Sicherer, S., and Taylor, S.L. 2007. Consumer attitudes and risks associated with packaged foods having advisory labeling regarding the presence of peanuts. Journal of Allergy and Clinical Immunology 120(1) 171-176. 

The greening of consumer attitudes and increasing concern over the origin of... 

Aparicio, R., Morales, M.T. and Alonso, V. (1997) Authentication of European virgin olive oils by their chemical compounds, sensory attributes, and consumers attitudes. J. Agric. Food Chem., 45, 1076-1083. 

Aparicio, Morales, M.T., Luna, G. and Aparicio-Ruiz, R. (2000) Biochemistry and chemistry of volatile compounds affecting to consumers attitudes of virgin olive oil, in Flavour and Fragrance Chemistry (eds V. Lanzotti and O. Taglialatela-Scafati), Kluwer Academic Press, Dordrecht, The Netherlands, pp. 3-14. 

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