Campaigning effectively

Finally, the candidate you choose has a campaign effectiveness rating based on charisma and intelligence. This factor translates to votes each time you campaign in a state. 

First is charisma (CHAR), which is personal magnetism, panache, the ability to influence and excite people. This is the most important personality trait because it is part of both campaign effectiveness and advertising effectiveness. 

Intelligence (INTL) adds points to campaign effectiveness and last-minute campaigning. 

Campaign Effectiveness (CHAR 2 + INTL) the key factor in campaign stops. 

The effects of a personal appearance can vary. You get up to three points for each issue (if the state agrees with you), one point for every 32 health points, and up to 24 for your campaign effectiveness (intelligence plus double charisma), and a two-point bonus if it s your second day in the state. 

If you flood the region with ads, it s possible to bring a whole section of the country to your side. But it is costly. In each state, advertising credits you with half your campaign effectiveness, half your TV ad effectiveness rating, points for issues, plus two times the week number (in the seventh week, for example, you get 14 extra campaign points). 

Comino EJ, Bauman A, Mitchell CA, Ruffin RE, Antic R, Zimmerman PV, Gutch RC The Australian National Asthma Campaign Effects of public education activities based on mass media. Am J Prev Med 1997 13 251-256. 

Preventive medicine through vaccination continues to be the most cost-effective pubHc health practice, even with the drastic advance in modern medicine. Mass vaccination programs have eradicated smallpox from the earth. The World Health Organization (WHO) has a major campaign underway to eradicate poHo by the year 2000. The development of vaccines has saved millions of Hves and prevented many more from suffering. However, there are stiU many diseases without effective vaccines, such as malaria. With the recent emergence of antibiotic-resistance strains and exotic vimses, an effective vaccine development program becomes a top priority of pubHc health poHcy. 

In practice most distribution cuiwes are not symmetrical about the median but are inherently skewed. The effect of an advertising campaign is usually to increase the rate of sales in the early years. It may also increase the level of mature demand for the product, but this mature demand must be asymptotic to a finite upper Emit of sales c. Such a cui ve is positively skewed since xm — xd) < x(j —x ). This situation can often be approximated by the Gompertz cui ve defined by Eq. (9-96) ... 

In the course of the intensive campaign carried on in the United States of America during the war for the discovery of effective anti-malarial drugs, a team of workers made anti-malarial tests on 600 different plants belonging to 123 families of phanerogams and three families of cryptogams, and it is recorded that the suppressive activity shown by some of these plants appeared to be associated with alkaloidal fractions of their extracts. 

The question of the effectiveness of motivational campaigns is not easy to answer. The obvious method would be to look at accident rates. However, recorded accident rates vary widely according to the propensity to report or not report events. 

The safety "campaign" must not be a one-shot exercise because then the effects will be short-lived (not more than 6 months). This makes the use of such campaigns costly in the long nm despite the initial appearance of a cheap solution to e problem of human error. 

An effective programme for energy economy must commence with an assessment of the problem areas, planning of the campaign and the setting of realistic targets [68]. 

The ultimate goal of all scientists is to analyze their data thoroughly until they are sure that it is valid and to then analyze it in a more global context and discuss it with their colleagues. This workflow requires enterprise level IT tools that can effectively compare and correlate multiple HTS campaigns that generated millions of results from hundreds of thousands of compounds, recognize and chart trends and hierarchies of association and help the scientist visualize them, annotate them, and render the visualizations in media that can be used to share that vision with other members of the team. 

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