Valdez Principles

Coalition for Environmentally Responsible Economies (CERES) Principles (CERES, 1989) includes ten principles for voluntary organizational endorsement, the purpose of which is to not only formalize their dedication to environmental awareness and accountability, but also actively commit to an ongoing process of continuous improvement, dialogue and comprehensive, systematic public reporting. These are one of the oldest sets of principles and were originally named the Valdez Principles (CERES, 1989). 

Special Features. Ten-point code of conduct that focuses on environmental awareness and accountability. CERES is a pioneer in setting environmental performance standards. It was originally entitled the Valdez Principles and promoted in response to the Valdez oil spill. 

The ten CERES principles, originally known as the Valdez principles, remain at the heart of the CERES work, which addresses the concept of sustainability. These principles are ... 

In 1988, the Coalition for Environmentally Responsible Economics (a group of investors and environmentalists) put together a code (first called the Valdez Principles, now the CERES Principles) for corporations to follow.121 It includes... 

In the competitive race to become green, many companies are forming alliances and collaborating with enviroirmentalists to establish environmental goals and objectives. One such example was the promulgation of the Valdez Principles. Following the Exxon oil release in Valdez, Alaska, a... 

Initially the reaction by Amoco was similar to the hostile reactions of companies in the early days of shareholder activism. The Valdez principles were considered an unwelcomed, nndesirable, and unwarranted intrusion into corporate affairs by an external gronp that has developed principles outside of the sphere of corporate influence and were even seen as a legal threat. Despite this resistance, the proposal achieved 8.6% approval at the annual meeting and thus triggering eligibility for reconsideration at snbseqnent annnal meetings. 

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