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Medical marketing Excellence

PPSU is most widely used in the medical market. Medical devices require high strength materials to sustain repeated sterilization, while maintaining their performance. PPSU resin offers extremely high impact strength plus excellent chemical resistance, which allows it to successfully withstand... [Pg.26]

Several publishers devote themselves solely to medical technology, while others provide broader coverage of the field. Such publications, including industry-specific newsletters, association publications, trade magazines, focused reports on specific companies, industry sectors, and countries, and market reports, are excellent sources for CL... [Pg.280]

The sources listed in this chapter are selective, focusing on the major clinical resources of most use to a medical device information specialist. The Sales and Marketing chapter of this book includes an excellent discussion of the various aspects of clinical literature, including evidence-based... [Pg.293]


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