Software companies, globalization examples

Another product-centric example is a software company. The brain tmst talent pool that develops and maintains the product determines location. For lower-priced software products, a trend is to globalize the operations of these businesses. Technology makes it easy to move software development to any region where the needed skills exist. So, globalization enables faster product development, lower development costs, and lower costs for product technical support. Higher-value software products, on the other hand, might retain a base for development and product support closer to the people who build the products. 

One example focuses on BASF, a global chemical company, and how it used its event-based enterprise system to manage the impact of hurricanes Katrina and Rita using SAP s event management software ([104]). When the hurricanes hit, several of the shipments to... 

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