Measurements of attitude

Shaw, M. E., Wright, J. M. (1967). Scales for the measurement of attitudes. New York McGraw-Hill. 

Thurstone, L. Chave, E. The Measurement of Attitude, University of Chicago Press Chicago, 1929. 

CLAYTON, D. and JAKEMAN.C. The measurement of attitude and eccentricity in complete clearance bearings, Proc. I.Mech.E. 134, 437-506.1936. 

Bassili, J.N. 1996. Meta-judgmental versus operative indexes of psychological attributes The case of measures of attitude strength. Journal of Personality and Social Psychology, 71, 637-563. 

Gustafson PE (1998) Gender Differences in risk perception theoretical and methodological erspectives. Risk Anal 18 805-811. doi 10. Illl/j.l539-6924.1998.tb01123.x Lave TR, Lave LB (1991) Risk Anal ll(2) 255-267 Likert R (1932) Technique for the measure of attitudes. Arch Psycho 22(140) 1-55... 

Consider the case when a person s attitudes have been formed through the peripheral route to persuasion. With relatively low awareness and knowledge of food technology along with no established measures of benefits and risks, his or her attitudes could be swayed easily by peripheral cues such as public opinion, publicity, sound bites, source credibility, labeling,... 

Robinson, J. P., Shaver, P. R. (1969). Measures of social psychological attitudes. Ann Arbor, MI Publications Division, Institute for Social Research. 

The relation of a boy to his father is, as we say, an ambivalent one. In addition to the hate which seeks to get rid of the father as a rival, a measure of tenderness for him is also habitually present. The two attitudes of mind combine to produce identification with the father the boy wants to be in his father s place because he admires him and wants to be like him, and also because he wants to put him out of the way.. .. At a certain moment the child comes to understand that an attempt to remove his father as a rival would be punished by him with castration. (183)... 

In the valuation of effects (Fig.. 2, bottom box), an assessment is made of the relative importance of the various effects arising from each control option. The aim is to arrive at some sort of overall measure of the value of the option considered. This value is then compared to the costs of the action to obtain a net benefit. The valuation of effects (cf. Section 2) will depend on the social values and attitudes of individuals or groups in the society. It is therefore an entirely subjective activity. 

In addition to accomplishing these goals, a reader is exposed to background information on units and measurements of physical properties, basic laws about the behavior of gas, liquids, and solids, and some basic mathematical tools. Although communication and programming skills are essential for both students and professionals, assimilation of material in this book does not require mastery of either. Other objectives that an instructor may want to include in a course, such as information about professional activities, developing a professional attitude, establish-... 

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