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Labelled Affective Magnitude scale

A recent development, the Labeled Affective Magnitude scale (Schutz and Cardello, 2001 Cardello et ah, 2008), has been found to be useful to provide greater separation among products that are well liked but where the differences are thought to be small. A detailed description of the scale and its use is provided in the above cited references. [Pg.36]

Cardello AV and Schutz HG. (2004) Research note - Numerical scale-point locations for constructing the LAM (labeled affective magnitude) scale. J Sens Stud, 19 341-346. Schutz HG and Cardello AV. (2001) A labeled affective magnitude (LAM) scale for assessing food liking/disliking. J Sens Stud, 16 117-159. [Pg.67]

Cardello A, Lawless HT and Schutz HG. (2008) Effects of extreme anchors and interior label spacing on labeled affective magnitude scales. Food Qual Prefer, 19 473-480. [Pg.68]


See other pages where Labelled Affective Magnitude scale is mentioned: [Pg.54]    [Pg.60]    [Pg.54]    [Pg.60]    [Pg.9]   
See also in sourсe #XX -- [ Pg.35 , Pg.60 ]

See also in sourсe #XX -- [ Pg.35 , Pg.60 ]




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