Google Authorship

Take a look at Figure 9-29, which shows an example of what Google Authorship looks like when it comes up in Google s organic search results. 1 did a search for lead generation. Marketo comes up on the first p e of search results, with an image of Jon Miller, Marketo s cofounder. Jon has claimed Google Authorship of this content. 

You can download an SEO plug-in for most CMSs that you can use to add your Google Authorship. You can set up Google Authorship for both your blog and website content. 

If you are using WordPress for your blog, for a user to claim authorship, go to the user s profile and select Edit. Under the Contact Info section, you will see an eirea to enter your Google+ URL. Because you have already linked your profile to your content, your authorship will be set up. 

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