Demand management defined

ChemNet Design Data Manage - Define demand scenarios -... 

Management concepts in the value chain are the generally relevant research fields for the work. Value chain as a term was initially defined by Porter disaggregating a firm into its strategically relevant activities in order to understand the behavior of costs and the existing and potential sources of differentiation . Porter s value chain consists of a "set of activities that are performed to design, produce, market, deliver and support its product (Porter 1985, pp. 33-40). Developed management concept areas for the value chain can be classified by specialization on values, demand or supply ... 

Summarizing, demand is not a given input quantity to be fulfilled in the traditional supply chain management sense but is defined more differentiated as a mix of fixed contract demand to be supplied and spot demand providing company a degree of freedom in making active sales target decisions. 

The attractiveness of specific product categories, as discussed in the previous section, by and large defines the attractiveness of target markets as well. Besides its absolute size, the pharmaceuticals market comes first, because of its inherent elevated added value, the relatively high innovation rate, which leads to a steady demand for new products and for a manageable number of customers. The attributes for the agro fine chemicals market are similar, albeit less pronounced, specialty chemicals, in contrast, are needed by almost all industries and, therefore, virtually cannot be approached proactively. Also, the innovation rate in terms of new chemical entities is generally rather low, except in the electronic industry. 

Health care demands both the suppression and expression of emotion and skills to know and manage feelings appropriately (Ovretveit, 2001). Emotional regulation in the workplace has been termed emotional labor and is particularly important to health care professionals. Emotional labor is defined as expressing organizationally desired emotions during service transactions (Hochschild, 1983). The difference between the emotions that an individual expresses and those he or she actually feels can be the basis of emotional exhaustion. 

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