Business values strategic initiatives

This produced a list of strategic options different business models and value chain positions that would match the most attractive areas. These options were then assessed by a set of criteria that included economic value, feasibility, risk, investments, and fit with the overall strategy and portfolio of initiatives. To test the economic viability of individual products, specific business ideas related to single products/markets were written and pressure-tested. The final decision was made after extensive discussions and more than 80 interviews with experts. While such interviews are essential, it is also important to remain skeptical and avoid the common wisdom trap. It is too early to determine the financial success, but the company has already achieved alignment between the overall strategy, the level of investment, and the organizational setup. 

Organization/ System Establish a clear business case for valuing differences and communicate across the organization the specific business necessity and rationale for building inclusion, connecting initiatives to concrete business objectives and strategic plans. Miller Katz, 2002 O Leary Weathington, 2006... 

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