Training your sales team

If you are doing a more in-depth training, like a demo training, consider offering a certification to your sales reps. For instance, teach and train your teams on how to give a demo of your solution, require them to learn the demo, and then test their knowledge by having your sales reps perform a demo. If they pass, they can get demo-certified.  

Overall, in order to have a seamless process between marketing and sales, you need consistency in definitions and consistency in messaging. If marketing leads the charge on this, your buyers will have great experiences and sales can close more deals. 

Visit WWW. dummies. com/extras/leadgeneration to find out howto make sure your emaiis hit the right inboxes. 

Create well-designed emails that engage your audience 

Find out howto nurture leads until they are ready to buy 

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Working with sales to outline the lead hand-off process to avoid a leaky sales funnel Training your sales teams to deliver your marketing messages and content to leads... 

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