Psychological Foundations of Supply Chain Risk Management

The challenges that the decision maker faces in risk detection and assessment lead to a substantial number of shortcuts, often referred to as hemistios, and the associated biases (Tversky and Kahneman 1974) ean induee flawed deeisions. Thus, it is important to imderstand the psyehologieal roots of faulty perceptions in order to improve managerial effectiveness in assessing and preventing or mitigating supply risk. 

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Chapter 14 Psychological Foundations of Supply Chain Risk Management... 

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