Prospect theory

Budescu, D., and Weiss, W. (1987), Reflection of Transitive and Intransitive Preferences A Test of Prospect Theory, Organizational Behavior and Human Performance, Vol. 39, pp. 184-202. 

Decision theory (generally) Continued) minimin principle in, 2379 most probable future principle in, 2378 naturdistic, 2177 Savage principle in, 2381 Decision theory (behavioral), 2195-2205 preference/choice in, 2201-2205 and framing of decisions, 2202-2203 labile preferences, 2204-2205 and prospect theory, 2203-2204 and subjective expected utility, 2202 statistical estimation and inference in, 2196-2201... 

Proportional-integral (PI) control models, 160 Proportionality, in linear models, 2525 Proportional (PE) control models, 160 PROSPECTOR, 2189 Prospect theory, 2203-2204 Protocols choosing, 252 HTTP, 244-245 Internet, 239-240 IP addressing, 241-242 layers of, 239-240 network, 237, 239-240 TCP/IP as group of, 240 Prototyping digital, 1288-1290... 

In addition, risk norms are founded on comparative, not absolute criteria. Workers evaluate the hazards they face not on the continuous scale of expected utility described in chapter 3, but in relation to an agreed-upon reference point. The relevant standard of comparison may be drawn from the workers own history, from the conditions of other workers, from public health regulations, or from imagined alternatives that workers have come to believe could exist. We know that this type of behavior is widespread from the evidence accumulated by prospect theory, and we know that it is consistent with the strategic dictates of... 

Kahneman, Daniel and Amos Tversky. 1979. Prospect Theory An Analysis of Decisions Under Risk. Econometrica. March, 47(2) 263-91. 

Another variation of utility theory is the prospect theory proposed by Kahneman and Tversky [18], The prospect theory views decision under risks from a behavioral economic perspective and recognizes the importance of framing perceptions in risk and outcome evaluation. Kahneman and Tversky argued that attitudes toward risk are jointly determined by perceived values and decision weights of specified prospects or choices. The prospect theory presented a descriptive conceptual model for framing risk perceptions, but it does not address security risks in e-commerce. Also, it is usually a difficult task to determine and measure the reference point for gains and losses. In reahty, very few IS research articles use this theory [21]. 

Kahneman D, Tversky A (1979) Prospect theory analysis of decision under risk. Econometrica 47(2) 263-292... 

Tver sky, A. and D. Kahneman (1992). Advances in prospect theory cumulative representation of uncertainty. /. Risk and Uncertainty, 5,297-323. 

Significant findings within descriptive decision theory are rooted in the field of psychology, for instance the prospect theory developed by Kahneman Tversky (1979) or the hyperbolic discounting model introduced by Laibson (1997). 

Kahneman, D. Tversky, A. (1979) Prospect theory - An analysis of decision imder risk. In Econometrica, 47(2), 263-292. 

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