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Haier Group

Haier Group in China is a leading manufacturer of consumer durables with an annual turnover of about 9 billion. By the early 1990s the company had battled Whirlpool, Electrolux, Siemens and Matsushita to become the leader in China s market for home appliances. The group is now leaders with 250 types of refrigerators, air conditioners, dish washers and ovens, and in the USA alone its market share is about 50 per cent. [Pg.173]

Haier Group US 8.6 billion Home appliances (refrigerators, air conditioners, washing machines and microwaves) 12% 50% of US market for small refrigerators 60% of US market for wine coolers... [Pg.47]

In just 20 years time, Haier Group has become the second largest manufacturer of white goods in the world... [Pg.141]

See other pages where Haier Group is mentioned: [Pg.172]    [Pg.277]    [Pg.172]    [Pg.277]    [Pg.76]    [Pg.200]    [Pg.164]    [Pg.45]    [Pg.45]   
See also in sourсe #XX -- [ Pg.173 ]



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