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2 From One Supply Chain to Many — Different Paths [Pg.132]

Carving out parallel supply chains while preserving the core functional chain [Pg.132]

Splitting the functional organization into tailored chains [Pg.132]

Sphere Type Quadrant Considerations Other Criteria [Pg.133]

Market centric Quadrant 1 products made complex by customer issues Quadrant IV products employing a strategy of catering to selected users Multiple customer segments demand different service requirements or product families [Pg.133]