Ford versus GM Automotive Negotiations in China

Who represents your company in China can make a significant difference when it comes to negotiating deals and forging business relationships. Foreign companies with Chinese-born executives driving the negotiations have succeeded where others did not. 

78 Plastics China Technologies, Markets and Growth Strategies to 2008 

Eventually, Ford appointed an ethnic Chinese executive, Mei-Wei Cheng, to a senior position in Beijing and, in April 2001, completed a 50-50 joint venture agreement with Chongqing Chang an, China s third largest automaker. 

---