Final Touch with Inside Sales

Creating the Final Touch with Inside Sales 

An interesting aspect of an inside sales team is that many companies classify them as peirt of marketing because they help close the loop between Scdes and marketing. As a marketer, you need to be close to your sales team so that they can turn your leads into opportunities and qualify them to eventually be closed/won deals. By including inside sales as part of your marketing, you can cement the bond between the two teams. 

And other companies include their inside sales function as part of their core sales team because the pcirtnership between inside sales and field sales cements a solid sales process. How to structure your inside sales team may or may not be up to you, but you should know that there cire options. 

The inside sales function is a critical part to lead generation and ensuring that all of your effort eis a marketer pays off in the end. 

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Chapter 15 Creating the Final Touch with Inside Sales 277... 

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