Define Unique Activities to Support These Streams

2 Define Unique Activities to Support These Streams 

A renewed investment in product R D supports the theme of technical leadership. Also, product R D and consulting support the technical leadership theme. Acme reckoned its technical position was unique in the industry. That capability would have value to customers needing new solutions and 

Supporting activities for Acme s strategy. (Reprinted with permission of CRC Press, LLC.) 

Because demand had increased dramatically. Acme needed to use all the plant and equipment capacity available. The uhlization maximization activity supports this goal. It includes a number of measures like improved maintenance, reduced set up, and cellular manufacturing to get more from scarce machine and personnel capacity. This activity was also important to help Acme get ahead of its backlog and reduce its lead times. 

Flexible interfaces between Acme and its customers broadened the contracting and transaction options available to customer segments. On-line ordering and production tracking are examples. The existing Acme customer interface system formed over time when end-users placed direct orders. These options would especially accommodate the needs of the growing distributor channel in the supply chain. Each distributor had a unique customer base with varying demands for product and replenishment. Acme could tune its production system to these needs with more options. 

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