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Contents Relationship with Other Lead Generation Efforts

Email is a great way to promote your content to your databcise. Consider creating email campaigns whenever you write an important new piece of content. Depending on your content cadence (how often you create cmd publish content), you may not want to send cui email out for each piece of new content you develop, but you want to mcike sure you create dedicated campaigns to all of your leu-ger pieces, particularly your big rock content pieces. [Pg.93]

Social media is a great place to promote all of your content, the big and the small pieces. Social media is also where you want to promote your visual pieces like infographics cmd visual slide decks. Videos also perform exceptionally well on social chcmnels. [Pg.93]

If you need to ensure your event marketing is successfui from planning to promotion to follow-up, check out our brand new 120-page D mrave Gui l to Event Marketing. [Pg.94]

Achieve record-breakihg attendance and dramatic ROI for your 2013 events. Download the Definitive Guide to Event Marketing now. [Pg.94]

This blog editorial template is designed to keep you on track as you develop awesome content that your prospects, customers, and readers will love. [Pg.95]


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Content efforts

Content relationship with other lead generation

Effort

Lead Generation Efforts

Lead content

Leads generation

Relationships with

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