Communication PowerPoint presentations

Formal oral communication in business is now dominated by transparency-based or PowerPoint presentations for two good reasons ... 

Presenting is also advantageous to the audience. Well-planned transparencies or PowerPoint slides provide a second channel of information, augmenting the primary source—the speaker s voice. An audience member who misses a point from one source can often pick it up from the other. Moreover, in this video age it is not irrelevant that a transparency presentation is a visually engaging activity. An audience raised on television expects to have its visual field filled. A communicator who misses or misunderstands such an important audience expectation is simply asking for trouble. 

SlideShare (www. slideshare.net/) was acquired by Linkedin in May 2013 and is a community for sharing presentations like PowerPoint, videos, and webinars. The site has 60 million monthly visitors and 130 million page views. SlideShare also offers built-in lead-generation capabilities through embedded forms that can sync to your marketing automation platform. 

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