Color management print production

The personalized nature of the experience of color questions both our ability and our need to control color. Much of the need for calibration is about control, and this is understandably necessary when mistakes can be extremely costly. However, calibration across all of the components in the supply chain for ink jet printing on textiles is enormously difficult and remains tricky at best, so it might be argued that this need for control can also be costly. Sometimes a valid question is whether there is a sound financial reason for the control, or whether it is in fact driven by emotion. In color management, context is more crucial than control. Must a particular product match repeatedly across the ranks, or briefly across the racks Calibration needs to be undertaken with an understanding of the final context and a realistic assessment of possibilities and probabilities, of what might happen, and what will happen. There are producers who aim to standardize a product for a market, yet according to seasonal... 

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