Becel Proactiv

Phytosterols are industrially isolated from the distillates, resulting from the deodorization of vegetable oils (1, 34—36). Phytosterols are sometimes hydrogenated to produce phytostanols (37). As the solubility of sterols and stanols is very low (< 1% at 25°C), it limits their application in food products. Esterification of sterol and stanols is, therefore, performed to make them fat-soluble and easy to incorporate in food products (37, 38). Two margarines containing 8-9% sterols (Becel Proactiv of Unilever) or stanols (Benecol of Raisio), in the form of esters, are now available in the markets in Europe and the United States. 

Netherlands, and Ireland. Thus, the longest experience of consumption of plant stanol ester-enriched products is a 6-year period in Finland. Sterol ester-enriched spreads were first launched in 1999 in the USA by Lipton Ltd as Take Control margarine. Today sterol ester-enriched margarines are available worldwide under brand names such as Take Control , Flora ProActive , Becel ProActive , and Rama Proactive from Unilever/Lipton, or Logicol from Goodman Fielder Ltd. Other spreads include vegetable oil-based cream cheeses available in Finnish, UK, and other European markets. 

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See also in sourсe #XX -- [ , ]

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