The Morphological Box for Supply Chain Differentiation

Fig. 1.17 Example of the morphological box for supply chain differentiation, second part...

Hence, if the decoupling point is determined for the whole value network, the morphological box for supply chain differentiation will appear as depicted in Fig. 1.16. However, if the decoupling point is defined for each product, this would imply an additional dimension for each product. The third approach, determining the decoupling point for each module level, would add 18 additional dimensions to three products and six content modules. 

In this section an exemplary morphological box is presented. The morphological box illustrated in Figs. 1.16 and 1.17 is a recommendation for possible analysis to be applied to a supply chain differentiation approach. Thus, the structure of the morphological box depends on the chosen analysis as well as on the applied CMs within the guideline. As mentioned in Sect. 1.5, the approach is scalable due to its modular structure and hence, not all CMs must be applied. 

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