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Embedded lead users and market-directed dispositions

Schweisfurth, Embedded Lead Users inside the Firm, Forschungs-ZEntwicklungs-/ Innovations-Management, DOT 10.1007/978-3-658-00066-0 5, [Pg.75]

The remainder of this chapter is structured as follows First I will explain the theoretical framework for this stutfy and derive hypotheses (see parts 2.1 and 2.2. 1 will then present my methods and findings (see parts 3 and 4). Finally. I discuss my findings and conclude (see parts 5 and 6). [Pg.76]


V. Embedded lead users and market-directed dispositions 1. Introduction... [Pg.75]




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Embedded users and market-directed dispositions

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