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Basics of Lead Nurturing

Through lead nurturing, you can provide relevant material that maps directly to each phase of the buying cycle, persona, and interests. Basically, lead nurturing plugs your leaky funnel  [Pg.307]

Remember You can t just send your leads a series of unrelated emails without context. You have to listen to signals across all of the channels they spend time on, and engage your leads based on their interests. [Pg.307]


See other pages where Basics of Lead Nurturing is mentioned: [Pg.307]    [Pg.309]    [Pg.311]   


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